Graduate Catalog 2014-2015

6000

WMBA 6000 Human Behavior in Organization

An examination of the behavioral and structural factors affecting the performance of organizations including both micro and macro organizational issues. This course provides an overview of the field of organizational behavior with an emphasis on employing the human resources of the firm to achieve organizational performance. Topics include motivation, leadership, job satisfaction, selection, training, and the dynamics of teams.

3

WMBA 6010 Managerial Accounting

This course will cover a wide range of topics that will emphasize the use of both internal and external data to enhance the decision-making skills of managers. Concepts covered will include an overview of the management accounting function within the organization, cost management and cost accumulation systems, planning and control systems, use of historical data in forecasting costs, and the use of accounting information in management decision-making. Case studies will be used to enhance students� critical thinking, problem solving, and communication skills.

3

WMBA 6030 Global & International Bus

This course is designed to provide the student with an understanding of how companies enter and operate in the global market. Additionally, students will learn how culture, politics, legal and economic systems impact the marketing and trading of products in other countries. Students will develop an understanding of the business strategies and structures in the global arena, and will learn how managers interact and manage diverse groups.

3

WMBA 6040 Managerial Decision Analysis

A study of advanced quantitative analysis techniques and their applications in business. Topics include game theory, decision analysis, forecasting, linear programming, transportation and assignment problems, network models, project management, queuing theory and market analysis.

3

WMBA 6050 Strategic Marketing

This course provides a study of the strategic managerial aspects of marketing given the growth of commerce over the World Wide Web. Topics focus on product, price, promotion, and place in the ethical planning, implementing, and controlling of marketing operations in this new e-commerce era. This course will involve students analyzing actual e-commerce experiences through case-projects and researching new opportunities for marketing on the Internet.

3

WMBA 6060 Managerial Finance

A study of financial risk and return, capital budgeting, valuation, capital structure, working capital management and current topics in financial management.

3

WMBA 6070 Entrepreneurship-New Venture

A study of the business formation process which focuses on the creativity, risk-taking, and planning associated with new ventures. The course will provide information on the entrepreneurial process starting with idea generation, idea development, feasibility analysis, resource identification, and concluding with the development of a coherent business plan.

3

WMBA 6080 Management Information Systems

This on-line course focuses on information technology and systems from a general management perspective. Discusses management of the systems development process, the organizational cycle of information, technology planning, evaluation, selection, and strategic uses of information technology. Includes frequent discussions of industry case studies.

3

WMBA 6100 Productions & Operation Mgmt

This on-line course is an introduction to the concepts, principles, problems, and practices of operations management. Emphasis is on managerial processes for achieving effective operations in both goods-producing and service-rendering organizations. Topics include operations strategy, process design, capacity planning, facilities location and design, forecasting, production scheduling, inventory control, quality assurance, and project management. The topics are integrated using a systems model of the operations of an organization.

3

WMBA 6110 Business Strategy

Real-time case studies covering policy formulation and administration; point of departure-top and middle management, where company-wide objectives are set and departmental policies and activities coordinated: sizing up company�s situation, determining objectives, developing sound policies, organizing and administering personnel to reach company objectives, total quality management, and continuous administrative reappraisals.*+ *or approved undergraduate equivalent +students with an approved undergraduate equivalent should not enroll in this course

3