Graduate Catalog 2014-2015

BCOM 6622 Strategic Communications

A study of the nature, functions, and dynamics of strategic business communication. This course examines models of communication and their relationship to leadership and management styles. The theories presented are applied in various situations experienced at the managerial level in today�s global business environment. Included is a study of the verbal, nonverbal, and listening issues encountered when communicating with a diverse workforce.

Credits

3